How Does Your Company Answer The Phone

The Art of the Telephone

When was the last time you telephoned your office?

What was your telephone experience?

This is how your customers are greeted –

Does it represent you in the best possible way?

More often than not the telephone is the first introduction to your Business that a potential customer has. Your ambassador – the person who answers that call should be positive – informed – cheerful – knowledgeable – helpful and speak clearly and concisely.

Are your staff engaged and caring for your Business?

At The Telephone Marketing & Training Company we recommend all Employers to check and to motivate their staff to be key sales people for the business

We train staff to be focused - confident and encourage incentives for positive and productive telephone techniques encouraging new business.

If just one person spent 1 hour a day on the phone promoting and enthusing about your business - that could be 5 hours per week – 240 hours per year In Telephone Marketing terms that could cost you £7600. Underemployed staff can be motivated to promote your business.

One Days Training (two sessions) for up to 6 People would cost £480.00

This would include Business Research before the Training Day

Script Construction – Teaching Tried and Tested Formulas –

Telephone Etiquette – The Art of Telephone Communication

Outsourcing your Telemarketing

Telemarketing can be a cost-effective and personal way to get your message to a large number of potential customers. But not all businesses can afford to set up telemarketers in-house and are opting instead to use outsourced call centres.

Telemarketing is a simple and effective way to reach people, tell them about your product or service and turn them into customers. While your competitors may use electronic messaging—emails and SMS—to promote their business, telemarketing lets you speak directly to your customer, so you can explain the advantages of your product and potentially make a sale.

Our intelligent Telemarketing campaigns generate Sales Qualified Leads for your business. Whether you are looking for opportunities to quote, sales appointments or event bookings, Telemarketing is an effective way to reach your prospects.

To successfully grow your business, you need to be able to increase your customer base and ultimately sell more. There is a huge variety of marketing channels that can be utilised to generate marketing qualified leads, but then you need the skills and resource to be able to convert sales qualified leads into revenue generating business.

We work closely with businesses to identify their specific goals and objectives and define the ideal sales and marketing strategy to deliver profitable sales growth. Our highly experienced and professional telesales team are ideally placed to deliver your sales proposition message to your target accounts.

Our conversational style is particularly well suited to the business sales cycle where leads need to be nurtured and relationships need to be built. And by building information about your prospects, such as contract renewal dates, we can carry out follow-up calls at the right time to maximise the opportunity to close sales.

If you need exhibitors for an event or to book delegate places, telemarketing is a great way to market your event.

Our event telemarketing service incorporates outbound calling to maximise results. The campaign will begin with a qualified database to begin to generate interest and encourage direct response. We will then make follow-up phone calls to generate further interest in your event.

Our experienced telemarketers are highly effective. A key advantage of carrying out a telemarketing campaign is that we can build further information about the people we call. We feedback any information we collect. 

The Art of the Telephone

The Art of effective Telephone Communication is an essential skill for anyone in business today and can be one of the most difficult skills to attain especially when it takes place in another language.   

When one of the key ingredients of successful communication that of, body language is removed, telephoning is often something that many of us dread!!

Since the arrival of mobile phones, we can be in contact anywhere and at any time. Companies expect the Art of the Telephone to be used on a daily basis. It is essential therefore to know how to interact with others using the phone correctly.

We at TheTelephone Marketing and Training Company can a look at some ways to build confidence and improve your telephone communications.

Structure

Structured communication is important. Plan what you are going to say. This helps to feeling more confident and prepared to tackle any problems. Primarily be sure of the objective of your call, what is your goal. Is it to establish a communication, make an appointment or get information? Have a check list written down so that you can refer to it

Moving on, prepare a script to attain what you are trying to achieve. This will help in keeping the focus on your objective. You may also check that the grammar/phrasing is correct. Then practice before making the call.

Also think of where the conversation may go. Make your check list for the details you require. If needing to make an appointment have available dates ready at hand and timings. You will also need to get address details and locations, maybe need to check what parking facilities there are.

What sort of information will you need to produce or supply. What will you do if the person is not available for a meeting?

Think of the questions you might be asked and how you will react to them. Positive responses will give you confidence and give confidence to the person you are calling.

Going Live

Now let’s make a call. Check your notes, script and dial. Smile and that will make you sound confident and positive.

Always address the person by name and say it several times during the conversation.  Everybody likes to hear their own name, it makes them feel important.

It’s a good idea to start the conversation with a little small talk, particularly if you already know the person.

Refer to your notes and get down to business. State the reason for calling and listen carefully to the replies.

Be ready with a pen and paper to take notes. Be sure to get the information correctly and ask them to repeat anything you are unsure of.

Don’t be afraid to ask the caller to slow down and speak more slowly.

Knowing how to end a call is just as important as starting the call. 

Remember to summarize the key points, using your notes for reference. “

Let us upgrade your Telephone Techniques for effective Business

Telemarketing & Effective Telephone Skills

Communication using the Telephone is an ART. Telephone Marketing  and every day communication demands the use of Effective Telephone Skills  Learning Effective Telephone skills can be challenging.  Our years of experience can be shared with our Effective Training Programs. The Telephone is one of the most familiar pieces of technology in the workplace and its use is often taken for granted.  Relationships are forged or broken  by the way we converse with people.  The ability to communicate in a prompt, friendly and professional manner is essential to creating the right impression and getting your message across. Our candidates develop and build on existing skills and master the art of effective communication as well as the necessary skills to secure customer satisfaction. It is important to both receive and document received information as well as giving precise and relevant information.  We also cover methods of coping and dealing with difficult customers. Programs include Creating the right impression for the Company.  Confidence building enabling efficient handling of calls and callers inquiries Dealing with calls in a structured way, enabling the message to be taken or given professionally Knowing how to cope with problem callers Dealing with calls effectively and confidently A structured method of recording calls and closing calls properly with agreed goals and customer satisfaction Who Benefits All staff who have to answer the phone as a part of there daily work duties at whatever level. Though we focus particularly on Receptionists, Switchboard Operators and Telemarketing Personnel. Training Times Programs are bespoke and tailored to specific areas that are identified in advance. Courses are usually 4 - 6 hours.  Call Lindy Connaughton for more details Tel: 020 8876 5556             Mob:07776182682

Post Christmas Blues

Such excitement and weeks of preparation for Christmas,  just a blink and it’s all over for another year. Major decisions and activities put on hold and now mid January the post depression setting in -  time to address:

          “How do I Increase Revenue?”

Telemarketing is one of the most effective methods of driving your sales.

With an impressive Return On your Investment it can also aid your business to move forward.

Telemarketing can provide impressive results in both Business to Business (B2B) and Business to Customer (B2C) in some of the following areas

- Lead Generation 

- Database Maintenance 

- Prospecting and Sales

- Database Creation 

Telemarketing has been shown to

Increase company performance by up to 40%

At the Telephone Marketing & TrainingCompany we have been helping Businesses for over 20 years.

Developing our skills and knowledge to the ever changing Business Market Place.

Our services include:

Telephone Marketing with experienced Marketers

Health checks on your “Telephone Marketing”

Training and building an ‘In House Team’

Training-Telephone Etiquette for Receptionists and Staff.

So call us today and let us help you brush away the Blues and get ready for a vibrant and promising tomorrow

Lindy 

The Telephone Marketing & Training Company

020 8876 5556 - 07776182682

Telephone Protocol & Etiquette

What is the response like to your potential clients telephoning your Business

The Telephone can be the initial contact your customer or client has with your Business

You will have invested a tremendous amount of time and money to generate that contact.

The way your representative reacts to your customer or client will largely determine the result:

Making or losing a sale

Resolving a complaint

Keeping a client or customer or losing them.

"There's no second chance for making a good first impression!"

Whether by personal contact or by voice mail, the experience of your customer should be of critical marketing concern.

A properly trained team member, especially your receptionist or telephone operator, is critically important.

Smile before you answer the telephone. It will help to put you in a positive frame of mind, which is communicated to the customer in the tone of your voice.

Answer on the second ring. After the third ring a customer is wondering if anyone is at work in your business.

Listen attentively.

If you have voice mail or an answering machine, your message is also important.

These guidelines will help your organization build more effective telephone skills.

The Telephone Marketing & Training Company

specialises not only in providing Telephone Marketing Services but also Comprehensive Training Programs.

How to use the Telephone for Business

Positive Telephone Marketing

Telephone Marketing Team Building

For more details call Lindy Connaughton: 020 8876 5556           

Training in the workplace helps to improve performance:

With my many years of experience I can train your staff with modern techniques so that the best possible results are achieved and encourage development of real time engagement, with potential clients.

I do not use automated call-centre style robotic scripts.

My trainees learn how to communicate with potential customers being aware of who they are and ensuring that the conversation remains alive and interesting by reacting spontaneously asking relevant professional questions to encourage the buyer to be motivated and develop an interest in your product / service.

The objective is to motivate your staff to be confident and enthusiastic.

My training programs are bespoke for your business model which is unique, as are your customers. By carefully listening to your needs, I adapt accordingly, so that the best results are achieved.

The Training Model includes a follow up and ongoing support.

So to optimize your telesales team, let me train them or why not ask me to conduct and analysis the present practices and see if they need to be updated or refined.

Call Lindy on 020 88876 5556